Building Social Determinants of Health Community Partnerships


January 25-27, 2021 | Virtual Conference
#SDOHIEN

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25

January 2021

Monday

Day One

  • **All times EST**
  • 12:00 PM

    Chair’s Welcome and Opening Remarks

    Catherine Macpherson, Vice President Product Strategy and Development; Chief Nutrition Officer
    MOM’S MEALS

  • 12:05 PM

    Keynote Address: TBA

  • 12:35 PM
    Break
  • DAY I: DEFINING GOALS AND IDENTIFYING PARTNERS

  • 12:50 PM

    Developing Your Organization’s Strategies for Addressing Your Community’s Needs

    While each community has a multitude of social needs, your organization will only have the bandwidth to make a difference in a select few. This session provides strategies for taking stock, determining where to focus limited resources and where to envision partnerships to achieve your goals.

    • • Establishing a priority of social needs to be addressed
    • • Determining what resources can be devoted to SDOH initiatives
    • • Evaluating your feasible options for addressing social needs
    • • Defining your program’s goals
    • • Understanding where partnerships can complement your organization’s capabilities

    Audrey Shelto, President
    BLUE CROSS BLUE SHIELD OF MASSACHUSETTS FOUNDATION

    Maria Socorro Pesqueira, President
    HEALTHY COMMUNITIES FOUNDATION

    Tamarah Duperval-Brownlee, MD, MPH, MBA, FAAFP, Senior VP, Chief Community Impact Officer
    ASCENSION HEALTH

  • 1:35 PM
    Break
  • 1:50 PM

    Special Feature: Content-Driven Interactive Breakouts

    Join your fellow attendees for special guided discussions of crucial topics in addressing social needs. During each block, pick one discussion topic to join—share lessons learned and get answers to your own questions.

    • 1:50 – 2:15 Discussion Block One
    • Topic Option 1: How did you find your partner(s)?
    • Topic Option 2: Overcoming communication and data sharing challenges among partners

    • 2:15 – 2:40 Discussion Block Two
    • Topic Option 1: Identifying needs and setting goals
    • Topic Option 2: Measuring health and the outcomes of your initiative
  • 2:40 PM
    Break
  • 2:55 PM

    Leveraging Data to Target Initiatives

    Collecting and utilizing relevant data is essential to maximizing the effectiveness and containing the cost for your SDOH project. We look at innovative strategies for gaining a deeper understanding your community and where to target your SDOH initiative.

    • • A look at the latest strategies for obtaining SDOH data
    • • Innovative technologies that amplify understanding of a community’s social needs
    • • Data-centered methods for fine-tuning the elements of your project

    Gregory Mayers, MPH, Co-Chair, Community Health Institute
    VIRTUA HEALTH

    Kelly Herron, MPH, Community Engagement Manager
    AUTHORITY HEALTH

  • 3:40 PM
    Break
  • 3:55 PM

    Identifying Optimal Partners

    Getting started means taking the first steps toward forming alliances that will enable your organization to achieve its goals. How do you identify potential partners, and then how do you finally determine which organizations will make the best allies?

    • • Connecting with organizations that are already making a difference on the ground
    • • Understanding the potential partner’s goals and looking for synergies
    • • Evaluating whether the organization will have the resources necessary for potential partnership
    • • Identifying non-traditional partners

    Moderator:
    Deborah Keller, RN, CMCN, CCM, CPHQ, Chief Executive Officer
    TCS HEALTHCARE

    Panelists:
    Sabina Zak, Vice President, Community Health
    NORTHWELL HEALTH

    Ji Im, MPH, Senior Director of Community and Population Health
    COMMONSPIRIT HEALTH

  • 4:45 PM

    Day 1 Concludes


26

January 2021

Tuesday

Day Two

  • **All times EST**
  • 12:00 PM

    Chair’s Welcome Back and Summary of Day 1

    Catherine Macpherson, Vice President Product Strategy and Development; Chief Nutrition Officer
    MOM’S MEALS

  • DAY II: MODELS AND STRATEGIES FOR SUCCESSFUL COLLABORATION

  • 12:05 PM

    Optimizing Roles and Structure in Your Partnership

    The first and most important step of forming a successful partnership is to establish a division of responsibilities among the organizations involved. Certain functions must be effectively managed in order to succeed, and these must be divided and managed according to the abilities of each partner. These roles must be understood and accepted early on, in order to avoid future problems.

    • • Defining the basic roles that must be fulfilled in your SDOH partnerships (financial management, allocation of partnership benefits among the partners, outreach/marketing, etc.)
    • • Assigning responsibility according to the unique capabilities of each partner
    • • Sharing usage of existing systems and infrastructure to save money
    • • Leveraging outsourcing options

    Moderator / Panelist:
    Tad Parzen, Civic Initiative and Strategic Philanthropy Advisor
    THE BURNHAM FOUNDATION

    Panelists:
    Steve Strauss, Head of Network Development
    UNITE US

    Additional panelists to be announced

  • 1:00 PM
    Break
  • 1:15 PM

    Roundtable Discussion Groups

    Join your Learning Cohort, which consists of organizations addressing similar social needs. During these in-depth discussions of the day’s presentations, take the opportunity to compare notes with others having similar goals to yours, and get to know colleagues who can become allies that last beyond the conference.

    • • Learning Cohort I: Addressing Housing Needs
    • • Learning Cohort II: Addressing Food Needs
    • • Learning Cohort III: Addressing Other Social Needs
  • 1:45 PM
    Break
  • 2:00 PM

    The Critical Role of Meals in a Health Emergency: Lessons Learned from the COVID-19 Pandemic

    Cole Bradham, MHA, Director of Healthcare Partnerships
    MOM’S MEALS

    Catherine Macpherson, Vice President Product Strategy and Development; Chief Nutrition Officer
    MOM’S MEALS

  • 2:40 PM
    Break
  • 2:55 PM

    Special Feature: Content-Driven Interactive Breakouts

    Join your fellow attendees for special guided discussions of crucial topics in addressing social needs. During each block, pick one discussion topic to join—share lessons learned and get answers to your own questions.

    Overcoming COVID-19 Pandemic Challenges In Addressing SDOH

    • 2:45 – 3:10 Discussion Block One
    • Topic Option 1: Ensuring funding and viability in a difficult economy
    • Topic Option 2: Ensuring client and worker safety while addressing social needs

    • 3:10 – 3:35 Discussion Block Two
    • Topic Option 1: Modifying outreach and engagement strategies for pandemic realities
    • Topic Option 2: Addressing social isolation in a time of pandemic
  • 3:45 PM
    Break
  • 4:00 PM

    Featured Panel Discussion: Optimizing Collaboration Among Diverse Organizations in SDOH Partnerships

    SDOH cross-sector alliances are frequently composed of one or more large organizations, such as a health plan or a healthcare system, and relatively smaller CBOs. Needless to say, these organizations can have widely differing ways of doing business, including financial requirements, reporting schedules, and business cultures. This session examines strategies for optimal collaboration among organizations of varying types to achieve social needs goals.

    • • Understanding the culture of a large company—advantages and challenges
    • • Examining the nonprofit business model used by many CBOs
    • • Leveraging the resources and unique capabilities each organization brings to the initiative
    • • Potential synergies and conflicts when a CBO collaborates with other CBOs
    • • Ensuring the voices of all partners are heard
    • • Building trust in the alliance

    Moderator / Panelist:
    Jaime Dircksen, ice President, Community Health and Wellbeing
    TRINITY HEALTH

    Panelists:
    Deborah Donovan, Director, Social Determinants of Health
    HIGHMARK HEALTH

    Mohini Mishra, LMSW, CASP, Managing Director - Housing and NORCs
    SELFHELP COMMUNITY SERVICES

    Gregory Mayers, MPH, Co-Chair, Community Health Institute
    VIRTUA HEALTH

    Kristen Daugherty, CEO
    EMERGENCE HEALTH NETWORK

  • 5:00 PM

    Day 2 Concludes

  • DAY 2 PRE-RECORDED SESSIONS: View at your convenience

  • Collective Impact Strategies (40 minutes)

    Collective impact is the commitment of a group of important actors from different sectors to a common agenda for solving a specific social problem. Successful collective impact initiatives assure five conditions that are associated with their success:

    • • Common agenda
    • • Shared measurement of results
    • • Mutually reinforcing activities
    • • Continuous communication
    • • Backbone support of a dedicated team

    This session examines how collective impact approaches have been implemented to address SDOH.

    Moderator / Panelist:
    Nicole Angresano, MPH, Vice President, Community Impact
    UNITED WAY OF GREATER MILWAUKEE & WAUKESHA COUNTY

    Panelists:
    Nancy Wongvipat Kalev, MPH, Director, Health Education/Wellness/Cultural and Linguistic Services
    HEALTH NET

    Jaime Dircksen, Vice President, Community Health and Wellbeing
    TRINITY HEALTH

    Denise Harlow, MSW, CEO
    COMMUNITY ACTION PARTNERSHIP


  • Anchor Institution Models (40 minutes)

    Anchor institutions are enterprises such as universities, hospitals and integrated health systems that are rooted in their local communities by mission, invested capital, or relationships to customers, employees, and vendors. Increasingly, such organizations are using their resources to build their communities and partner with other organizations in an effort to address SDOH.

    • • What elements define the role of the anchor institution?
    • • How are anchor institutions working to make a difference in their communities?
    • • How are different types of organizations adopting elements of an anchor mission in their business models and operations?
    • • How can your organization partner with an anchor institution?

    Vickie Johnson, Senior Director for Government and Community Relations
    CLEVELAND CLINIC

    Angela Mingo, Director, Community Relations
    NATIONWIDE CHILDREN’S HOSPITAL

    Ji Im, MPH, Senior Director of Community and Population Health
    COMMONSPIRIT HEALTH


27

January 2021

Wednesday

Day Three

  • **All times EST**
  • 12:00 PM

    Chair’s Welcome Back and Summary of Day 2

    Catherine Macpherson, Vice President Product Strategy and Development; Chief Nutrition Officer
    MOM’S MEALS

  • DAY III: METHODS AND TOOLS FOR LONG-TERM SUCCESS

  • 12:05 PM

    PART I: Funding and Sustainability of SDOH Initiatives

    John Gorman, Chairman
    NIGHTINGALE PARTNERS

  • 12:35 PM
    Break
  • 12:50 PM

    PART II: Funding and Sustainability of SDOH Initiatives

    This session examines funding models that are enabling various types of organizations to join forces in addressing the social needs of the populations they serve:

    • • Internal funding-- budgeting and division of costs among various partners/community benefits
    • • Sources of funding from outside investors, including venture capital and impact investors
    • • Leveraging tax credits and other government development programs
    • • Identifying and applying for grants available in the area you serve
    • • Risk adjustment: a look at how advances in coding are facilitating reimbursement for SDOH initiatives/Z codes
    • • Examples of innovative funding streams
    • • Making cost impact, ROI and other financial calculations necessary for securing funding

    Philip Alberti, Ph.D., Senior Director, Health Equity Research and Policy
    ASSOCIATION OF AMERICAN MEDICAL COLLEGES

    Nicole Angresano, MPH, Vice President, Community Impact
    UNITED WAY OF GREATER MILWAUKEE & WAUKESHA COUNTY

  • 1:35 PM
    Break
  • 1:50 PM

    Ensuring Effective Communication Among Partners

    A basic element in any successful relationship is communication, and SDOH initiatives need effective communication among all organizations involved. We look at:

    • • Innovative communication technologies that have facilitated success in SDOH projects
    • • Linking communication with organizations outside the partnership
    • • Strategies for aligning day-to-day work among partners
    • • Examining privacy and HIPAA concerns
  • 2:25 PM
    Break
  • 2:40 PM

    Roundtable Discussion Groups

    Join your Learning Cohort, which consists of organizations addressing similar social needs. During these in-depth discussions of the day’s presentations, take the opportunity to compare notes with others having similar goals to yours, and get to know colleagues who can become allies that last beyond the conference.

    • • Learning Cohort I: Addressing Housing Needs
    • • Learning Cohort II: Addressing Food Needs
    • • Learning Cohort III: Addressing Other Social Needs
  • 3:15 PM
    Break
  • 3:30 PM

    Optimal Contracting for Social Needs Projects

    Since SDOH partnerships can involve a wide range of organizations working to achieve any number of goals, the potential implications for effective contracting are complicated. This session examines a variety of options to promote the success of your partnership.

    • • Utilizing value-based payment methods to structure the partnership
    • • Leveraging shared-savings agreements
    • • Clearly defining responsibilities
    • • Avoiding potential pitfalls

    Sandy Atkins, Senior Strategy Advisor
    PARTNERS IN CARE FOUNDATION

    Pamela Mokler, MSG, President
    PAMELA MOKLER & ASSOCIATES
    former VP of Long-Term Services & Supports
    CARE 1ST, now BLUE SHIELD OF CA PROMISE PLAN

  • 4:00 PM

    Chair’s Conference Wrap-Up

    Catherine Macpherson, Vice President Product Strategy and Development; Chief Nutrition Officer
    MOM’S MEALS

  • 4:05 PM
    Conference Concludes
  • PRE-RECORDED DAY 3 SESSION: View at your convenience

  • Spotlight: Strategies for Success in Productive Partner Engagement (30 minutes)

    This session highlights how Bronx Partners for Healthy Communities intentionally designed opportunities for partners to collaborate effectively, develop trust and integrate services with CBOs cutting across organizational boundaries in order to improve outcomes.  Using this experience CBOs gained insight into repackaging their services and activities into performance profiles that could effectively showcase them as effective, value-savvy actors.

    Irene Kaufmann, Executive Director
    BRONX PARTNERS FOR HEALTHY COMMUNITIES


  • Spotlight: SDOH Initiatives on a Shoestring (30 minutes)

    For organizations that might not have a large budget for addressing SDOH, or which might like to add smaller initiatives to the work they are doing, we look at:

    • • Strategies that have worked for low-cost initiatives
    • • Leveraging existing resources and infrastructure
    • • Defining your target to make the most impact with limited resources
    • • Examples of innovative, low-budget partnerships

    Will Spencer, Chief Social Enterprise Officer
    211 BROWARD

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