This conference has concluded.

Medicare Marketing & Sales Exchange

MMSx | Clearwater Beach

Capitalizing on New Marketing Opportunities and Maximizing Sales Leads

January 21-22, 2020
Clearwater Beach, FL

Hear from your peers

Health plan marketing and sales execs comprise most of our faculty.

Choose your track

Participate in two tracks: one for sales professionals, and one for marketing

Stay on top of trends

Delve into the new waves in digital and social marketing.

Benefit from research and insights into Medicare enrollment trends.

Take away real insights

Analyze and evaluate the ROI of distribution channels

Discover top tips for provider and member engagement

Key topics will include

  • Improving product positioning & differentiation for a winning formula
  • Educating & engaging your provider network and current commercial book of business
  • Effectively aligning internal departments to boost results
  • Aligning marketing & sales to boost your Star ratings potential
  • Transitioning commercial members into your Medicare products
  • Winning sales strategies and tactics—from those who’ve succeeded

Organizations That Attend

Thoughts From Your Peers

"It was a wonderful opportunity to connect with individuals from various perspectives."
Mark Valenti with Highmark Health

“Good confirmation of tactics that we are currently doing and it was interesting to hear about best practices.”
Susannah Poer with SCAN Health Plan

“Provided a good mix of sales info – direct and broker. Good mix of attendees, lots of info.”
Vic Merolla with Providence Health & Services

“All hot topics and gathered several new ideas and tips.”
Kim Danko with United Healthcare Community Plan

“I thought the presenters did a nice job of adapting their material to build on prior presentations. Speakers provided examples and pearls from their work.”
Deanna Horner with United Healthcare

“I resonated with all the topics presented. Felt validated that problems and barriers are universal and there were some good ideas to remove those barriers.”
Karen DePasquale with UPMC Health Plan


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