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COEx | Photo Studio Ops

Creative Operations Exchange

Scrappy Strategies to Increase the Output and Streamline the Operations of Your Photo Studio

February 26-27, 2019
The Martinique on Broadway | New York, NY
#IENPhotoOps


The rise of e-commerce marked the introduction of a new business model, flipping traditional studio photography on its head. The faster production cycles, higher volume of images required, and shrinking budgets have been a challenging and often painful process to endure.

Attend IEN’s 2nd Annual Creative Operations Exchange: Photo Studios conference to hear from expert practitioners as they discuss best practices and common pitfalls in developing and maturing a sophisticated, efficient, and competitive photo studio. Plus, hear how they’ve learned to adapt and scale in a lean and cost-conscious way, all while maintaining profitability and quality.

​Join us February 26-27 in New York for a one-of-a-kind event designed to help you boost the efficiency and production of your photo studio team!


Key topics will include


The current state of photo production for e-commerce and the road ahead
How to stand out and attract talent in the increasingly competitive landscape
Approaches to change management in an industry of continuous disruption

Expert practitioners’ tricks of the trade and ways they’ve saved their teams time, money, and headcount
How to recraft your process to reduce the number of reshoots, time in post-production, reviews and approvals, and product returns

Why adopting the mindset of continual improvement is important for every member of your team
Defining “good enough” quality for your studio imagery and how to find the sweet spot that converts customers but isn’t too costly. What quality standard is just enough? And what is too much?
Meeting your studio production needs—which model to employ? In-house, outsourced, or hybrid?

Who will you meet?


  • VPs, Directors, Heads, and Managers of:
    Photo Studio Operations
    Studio Operations
    Photography
    Production
  • Studio Directors and Managers
  • Senior Photographers
  • Photo Editors
  • Senior Photo Retouchers
  • Art Directors
  • Solution providers of:
    Workflow
    Project management
    Proofing
    Review and approval
    DAM
  • Photo Studio Consultants

Benefits of attending

Join a community of like-minded professionals to discuss your on-the-job difficulties and learn what solutions they’ve implemented
Learn from in-depth conversations with senior-level peers and an accessible speaking faculty in this uniquely intimate gathering
Discover how to address the challenges of new media types—video, 360, AR, VR—and see if they provide benefits worth their costs
Learn what metrics provide the greatest insight or have made the biggest impact on refining process, studio design, and staffing decisions
Shift from tactical to strategic—uncover how to measure the performance of your studio’s creative to elevate the value your team provides the larger organization

 

Past Attendees Include

Lululemon | REI | Levi Strauss & Co. | Stitchfix | Walmart | Nordstrom | Restoration Hardware | DSW Inc. | Costco Wholesale | Gap | Revolve | Abercrombie & Fitch | Tailored Brands, Inc. | Hallmark Cards | The Finish Line | Hasbro | Cost Plus World Market | Guthy|Renker | Vistaprint | Fabletics | Charlotte Russe | Hayneedle | Clique | R.R. Donnelley & Sons Company | Canon | Capture Integration | Forecast Agency | Pixelz | CreativeDrive | Industrial Color Brands

Speakers

Meagan Avona

Senior Manager, Ecommerce Photography, Kate Spade

Steven Gomes

Former Senior Director, Studio Operations, Luxury Brand Holdings

Simon Alexander

Photo Studio Management, Consultant

Eric Fulmer

VP, Operations & Strategic Growth, Capture Integration

David Iscove

Director, Solution Architecture, Globaledit

Conrad Sanderson

Director, Studio Operations, Moda Operandi

Nicole Bertone

Photo Studio Manager, Hasbro Inc.

Maurits Teunissen

Owner, StyleShoots

Becca Clark

Director, Studio Operations, Ralph Lauren

Tara Geraghty

Senior Director, Creative Services, JC Penney

John Kelly

Senior Managing Photographer, FreshDirect

Jon Schober

VP, Brand Operations, Food52

Juliana Vail

Head of Creative Production, Farfetch

Tomasz Bochenek

CEO, Orbitvu

Konstantin Kottutz

Director Business Development, Looklet

Frank DeCarlo

Chief Executive Officer, RPR Graphics, Inc.

Jason Hamilton

Senior Director of Photography, Bed Bath & Beyond

Robin Proll

Director, Photography Studio, ABC Carpet & Home

Todd Schweikert

VP, Studio Production, Rue Gilt Groupe

John Wall

Former VP, Creative and Content, QVC

Devin Fisher

Executive Director, Studio Products, Quad

Ali McLeod

Director, Creative Production and Operations, Intermix

Michael Dreas

Director, Photography & Technology, Snap36

Rob Harkey

Co-Founder & Director of Operations, The Line Studio

Caleb Raynor

Senior Manager, Photo Studio Operations, Fanatics

James Trory

Manager, Studio Technology, Ralph Lauren

Schedule


26

February 2019

Tuesday

  • 8:00 AM

    Conference Registration & Breakfast

  • 9:00 AM

    Conference Sessions:

    • - Welcome and Opening Remarks
    • - Featured Session: Studio Production Management: Thinking Inside the Box
    • - Panel Discussion: Executive Roundtable – The Current State of Photo Production for Ecommerce and the Road Ahead
  • 10:40 AM

    Networking Break

  • 11:10 AM

    Conference Sessions

    • - Panel Discussion: Attract and Retain Top Talent — The Competition is Fierce!
  • 12:00 PM

    Luncheon

  • 1:30 PM

    Conference Sessions

    • - Case Study: Pickling Up the Pace – Fostering Growth and Managing Expectations Amid Exponential Expansion
    • - Panel Discussion: Efficiency Gains and Cost Savings! Streamlining Processes for Faster Delivery
  • 3:00 PM

    Networking Break

  • 3:25 PM

    Conference Sessions

    • - Case Study Implementing a New Centralized Asset Strategy Initiative at HASBRO
    • - Breakout Session: Crowdsource Solutions and Lend Your Expertise
  • 5:00 PM

    Cocktail Hour

  • 6:00 PM

    End of Day

27

February 2019

Wednesday

  • 8:00 AM

    Networking Breakfast

  • 9:00 AM

    Conference Sessions:

    • - Chairperson’s Recap of Day One
    • - Featured Session: How to Use Studio Automation to Your Advantage
    • - Panel Discussion: Metrics Make the Case! Track the Efficiency and Cost of Your Internal Team AND External Partners
  • 10:30 AM

    Networking Break

  • 10:40 AM

    Conference Sessions

    • - Case Study: Shift from Tactical to Strategic — Measuring the Performance of Your Studio’s Creative
    • - Case Study: Spinning Up Rich Experiences with 360-Degree Content
  • 12:00 PM

    Luncheon

  • 1:30 PM

    Conference Sessions

    • - Panel Discussion: Meeting Your Studio Production Needs—Which Model to Employ?
    • - Panel Discussion: Technology Hacks! Find Out How the Latest Tech Can Provide the Shortcuts You Need
  • 3:30 PM
    Conference Concludes

Sponsors


Media Partners


Location


The Martinique New York on Broadway

49 W 32nd St.
​New York, NY 10001
(212) 277-2660

The Martinique on Broadway New York, Curio Collection by Hilton is set in Midtown Manhattan near the city’s finest attractions. Rising 19 stories above Broadway at 32nd Street, The Martinique is a landmark among the Historic Hotels of America, blending French Renaissance and Art Deco style for a unique stay. It’s a quick walk to A-list restaurants, world-famous shops along Fifth Avenue, and icons like the Empire State Building, Times Square, Madison Square Garden, museums and art galleries.

Relax in the comfort of their newly renovated guest rooms featuring complimentary WiFi, a large Smart TV, coffeemaker, bottled water, ample work space and a laptop-sized safe. 

Hotel MdR

Please mention “Insight Exchange Network” when making your reservations to receive the discounted room rate before February 4

Standard Rooms are $139/night.

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